Competitor Comparison
See Exactly Where the Listing Beating You Wins
Audit two or three ASINs side by side — yours and the competitors outranking it — and get the same 12-criteria scorecard for each, diffed category by category. Each listing uses one audit from your monthly quota.
Competitor Comparison FAQ
How does the comparison work?
Each listing gets the exact same audit the SEO Audit page runs — live data plus AI grading against the 12-criteria rubric — and the scores are lined up side by side so you can see which categories the winner is winning in.
How many audits does a comparison use?
One per listing: comparing 2 listings uses 2 audits, comparing 3 uses 3 — the same metering as running them through the SEO Audit one at a time.
Which competitors should I compare against?
The listings directly above you in search results for your main keyword. If they rank higher with a weaker content score, your gap is likely reviews, price, or sales velocity instead — also useful to know.