Tesco Listing Checker

Check your Tesco Marketplace listing before you submit it.

Paste your title, bullets and description and get a score out of 100 against Tesco's content rules: free, in your browser, no account.

Check a listing All Tesco tools

Free · Marketplace and grocery rules

Free, right here

Check your Tesco listing now

Pick Marketplace or grocery, paste your copy and see what passes Tesco's rules as you type.

Example resultPaste your copy and it's scored like this as you type.

8/100

Likely to be rejected or buried

Tesco Marketplace listing rules

Title length0/15
- Over 70 characters. 97 characters, 27 over Tesco's 60–70.
Title structure8/15
- Brand not first. Start the title with "Hearth & Co".
- No size. End with the size or quantity (e.g. 2L, 50 x 30 cm, Pack of 3): brand · model · variant · type · size.
- ALL CAPS words. Write "BEST", "FREE", "DELIVERY" in title case.
Title wording0/15
- Promotional wording. Remove "best", "free shipping".
- Delivery information. Remove delivery or shipping details from the title.
Bullet points0/20
- Bullet 1 over 50 characters. 63 characters.
- Bullet 1 ends with a full stop. Drop the full stop at the end.
- Bullet 1 in title case. Use sentence case: capital on the first word only.
- Bullet 3 promotional. Remove "perfect".
Description0/20
- HTML. "<p>", "</p>": Tesco takes plain text only.
- Links or contact details. Remove the web address.
- Subjective or promotional claims. Remove "best": say what it does instead.
- Short description. Under 200 characters. Explain the benefits and features (our recommendation).
Required attributes & image0/15
- Missing. Base colour
- Missing. Comparative unit
- Missing. Age restricted (yes or no)

Coming next

Checking against Tesco's rules by hand vs. here

Task	By hand	Amazon SEO Ranking
Title of 60 to 70 characters	Count it	Counted as you type
3 bullets of 50 characters or fewer	Count each one	Each bullet checked
Marketplace or grocery	Two sets of guidelines	Switch channel and the rules follow
Know if it's ready	Read the guide again	A score out of 100: 80 and up is ready

The Tesco tools

The checker and the product audit are free. We never read tesco.com: you paste what you want checked.

Open the Tesco tools

Listing Checker (free)Your copy, scored out of 100 against Tesco's rules
Product Audit (free)Paste a live product page box by box for a score and a report
Keyword Demand (Pro)A UK demand index from Google and Amazon UK volumes, top keyword = 100
Rank Tracker (Pro)Positions from Tesco search pages you paste, for up to 50 keywords

Start free. Upgrade when your catalog grows.

Free$0Listing Checker and Product Audit, plus 3 Amazon audits a month

Pro · 7-day free trial$79/moKeyword Demand and Rank Tracker, plus the Amazon tools

Agency$249/moEverything in Pro, plus the agency tools for Amazon

Compare every plan

Tesco listing questions

Is there a tool to check Tesco Marketplace listings?

Yes. Paste your title, bullets and description into the checker above and it scores them out of 100 against Tesco's content rules: a 60 to 70 character title and 3 bullets of 50 characters or fewer for Marketplace. It's free and runs in your browser.

Does it read my listing from tesco.com?

No. Nothing is fetched from Tesco: you paste the copy you want checked, before or after it goes live.

Does it cover Tesco grocery?

Yes. Switch the channel to grocery and the checker applies those rules instead.

Can I see Tesco search volume?

Tesco doesn't publish search volume. Keyword Demand shows a UK demand index built from Google and Amazon UK volumes, scaled so the top keyword is 100.

Is it free?

The Listing Checker and Product Audit are free with no account. Keyword Demand and the Rank Tracker are on Pro, with a 7-day free trial.